Raspberry Ice! KitchenAid Goes Hot Pink With New Colors

Faith Durand
Faith DurandSVP of Content
Faith is the SVP of Content at Apartment Therapy Media and former Editor-in-Chief of The Kitchn. She is the author of three cookbooks, including the James Beard Award-winning The Kitchn Cookbook. She lives in Columbus, Ohio, with her husband and two daughters.
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published Mar 9, 2011
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Do you love hot pink in the kitchen? Then the new KitchenAid stand mixer color, Raspberry Ice, is definitely for you. Read on to see more of it, and to see the other hot new color that honestly, I like even better.

These photos were all taken at the International Home & Housewares Show this week, and it’s hard to get a sense for just how this color looks (those harsh convention lights!). This color is hot, hot pink. It has a touch of glittery metallic finish, too, so it really gleams in the light.

This color, Raspberry Ice, is part of KitchenAid’s Cook for the Cure collection which also includes a pale pink color for some of their small appliances. They are gauging interest in the Raspberry Ice colorway, and they may expand it to more pieces like the toaster, the kettle, and the hand blender.

That wasn’t the only new color for them, though. They also have the electric blue that you see next to the Raspberry Ice mixer, as well as a deep, chocolatey brown that I loved.

This brown mixer (again, seen above in the slideshow) is sophisticated and dark. It has a quiet, self-assured gleam. It would look pretty great in a white kitchen with wood countertops or rustic fixtures.

What do you think? Is Raspberry Ice or electric blue your color of choice? Or do you lean more towards the espresso brown?

Related: 5 Questions To Ask Yourself Before Buying a KitchenAid (Or Any Stand Mixer)

(Images: Faith Durand)